Category Archives: Social Media

5 things to keep in mind when analyzing social media

Setting up  a social media monitoring program is essential for most organizations — but only half the battle when it comes to getting real ROI from your social media tracking. To make sure you’re getting the most out of all that work you’ve put in to set up your program, you’ve eventually got to analyze all that data. To that end here are five handy tips to keep in mind: 1) Cover all your monitoring bases.. and then cover them again Social … Continue reading

Posted in Industry – PR and Marketing, Social Media | Leave a comment

Mad Men vs. Game of Thrones Week 3: Chains and Roses

For a while now, we’ve been fascinated with the interaction between social media and television. Over the next month and a half, two of the most popular television shows of the past decade will kick off new seasons — the first seven episodes of the seventh season of AMC’s Mad Men and the fourth season of HBO’s Game of Thrones . Each Monday, we’ll recap how blogs and Twitter reacted to that week’s episodes. – WARNING, SPOILERS FOR MAD MEN SEASON 7, EPISODE 2 AND GAME OF … Continue reading

Posted in Industry – Sports & Entertainment, Social Media | Tagged , , | Leave a comment

Happy Easter from MediaMiser: The sweetest tweets we could find

Now that the snow has finally (finally!) melted and the grass has started peeking out, we can start looking forward to summer (or at least something that resembles spring). And when I think of spring, I think of Easter. As with any holiday, Twitter users love to post about Easter. After monitoring the Twitter hashtag #HappyEaster , here are our favourite posts from the past couple days showing off bunnies, baby birds and other spring things. #HappyEaster to all our followers! Is everyone looking … Continue reading

Posted in Social Media, Trends | Tagged , | Leave a comment

Mad Men VS. Game of Thrones Week 2: Full of surprises

For a while now, we’ve been fascinated with the interaction between social media and television. Over the next month and a half, two of the most popular television shows of the past decade will kick off new seasons — the first seven episodes of the seventh season of AMC’s Mad Men and the fourth season of HBO’s Game of Thrones . Each Monday, we’ll recap how blogs and Twitter reacted to that week’s episodes. – WARNING, SPOILERS FOR MAD MEN SEASON 7, EPISODE 1 AND GAME OF … Continue reading

Posted in Industry – Sports & Entertainment, Social Media | Tagged , , , , | Leave a comment

Tim Hortons’ Roll Up The Rim bonus roll widely panned on Twitter

The time of year many Canadian coffee drinkers pine for — Roll Up The Rim To Win  season at Tim Hortons — is drawing to a close. But that doesn’t mean social chatter about the iconic contest is slowing down. That’s partially because this year’s contest features the much-talked-about Anniversary Bonus Roll, which gives users a second chance (!) at finding a Toyota Corolla or some other coveted prize under that darned rim. But Twitter reaction to this year’s contest has been anything but positive, according … Continue reading

Posted in Industry - Food and beverage, Social Media | Leave a comment

#Hashtagwars fun: We get in on the #WorseWrestlers action

As mentioned in a previous post , the late-night, fake game show on the Comedy Network called @midnight showcases comedians who bring forward the funniest tweets, YouTube videos and other social media posts to battle for the winner. The show also encourages second-screen participation by getting viewers to tweet their best responses to #HashtagWars . One hashtag war that caught the eyes of many tweeters, and was trending in Canada last week, was #WorseWrestlers . IT’S HAPPENING! Almost @midnight (EST) so tonight’s Hashtag War is #WorseWrestlers ! Play now & while … Continue reading

Posted in Industry – Sports & Entertainment, Social Media, Trends, Uncategorized | Tagged , | Leave a comment

Mad Men VS. Game of Thrones Week 1: Thrones strikes first

For a while now, we’ve been fascinated with the interaction between social media and television. Over the next month and a half, two of the most popular television shows of the past decade will kick off new seasons — the first seven episodes of the seventh season of AMC’s Mad Men and the fourth season of HBO’s Game of Thrones . Each Monday, we’ll recap how blogs and Twitter reacted to that week’s episodes. – WARNING, SPOILERS FOR GAME OF THRONES SEASON 4, EPISODE 1 ARE BELOW … Continue reading

Posted in Industry – Sports & Entertainment, Social Media | Tagged , , , | Leave a comment

Big Brother Canada 2: A breakdown of tweets by province

In one of the biggest twists in Big Brother history, Canadian fans had full control over who would be put on the block for eviction in the most recent episode of Big Brother Canada . The eventual nominees? Andrew and Sabrina , two members of the formerly-untouchable “First Five.” But for the other houseguests, was provincial pride their saving grace? We monitored tweets about the show for the past week, and the chart on the left breaks down which provinces had the most social influence … Continue reading

Posted in Industry – Sports & Entertainment, Social Media | Leave a comment

Viral checkup: First they were #Planking, but now everybody’s #Whaling

Want to join the latest Vine and Twitter craze? Just try #Whaling ! Started by world champion cheerleader Santwon McCray , based out of Louisville, Kentucky, the act of being videoed jumping up and splashing like a whale has taken off. (FYI, no real whales have been or will be harmed by this trend.)   Perhaps hoping his idea would go viral like #planking did, Santwon has even come out with #whaling-based swag: check out his line of T-shirts . He’s even created a song, … Continue reading

Posted in Social Media, Trends, Uncategorized | Tagged , , | Leave a comment

What does the fox say? A week of FiveThirtyEight by the numbers

Statistical evangelist Nate Silver  re-launched his website, FiveThirtyEight , in its new home exactly one week ago. Now a part of the ESPN family after Silver’s contract ended with the New York Times , the site has a full stable of authors and a mandate to do more than just political analysis . As Silver noted in his opening post a week ago, the site will now focus on a balance of politics, sports, economics, science and “life.” As a huge fan of Silver and his statistical approach, I figured I’d take a look … Continue reading

Posted in Industry – PR and Marketing, Social Media | Leave a comment